Radio adverts are another way to attract the audience to watch your documentary. Just like the print advert had to be eye-catching the radio has to be ear-catching. This means those following codes and conventions, these are;
· What channel and time it will be on.
· Sound clips from the programme.
· A voice over.
· Gives an insight to what the show is about.
· Occasionally there is a music bed included.
I realize that this is not a radio advert for a documentary, but it is hard to find one on the internet. But i have still used this clip, as it demonstrates the requirements of a radio trailer.
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